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When something grows to that size it becomes recognized as a useful tool with which to conduct social engineering. Reddit has been a weapon of information warfare for well over a decade.
Yes, what shocks me most is that there was a small window of time in which media organizations covered Israel’s troll farms on there, but when Russiagate happened they essentially mentioned it only in passing from then on. To me, the subtext of that was Israel gets a pass as it’s not belligerent social engineering.